1. About this Privacy Policy
MR Whiskey respects your privacy and is committed to protecting the personal information we collect and handle.
This Privacy Policy explains how we collect, use, store and disclose personal information when you visit our website, contact us, interact with us on social media, or make a wholesale enquiry.
This policy has been prepared with reference to the Privacy Act 1988 (Cth) and the Australian Privacy Principles, which set out standards for how covered organisations collect, use, disclose and manage personal information. OAIC +1
2. What personal information we collect
We may collect personal information including:
your name
business name
email address
phone number
delivery or business address, where relevant to wholesale enquiries or supply
information you provide through website forms, email, phone, direct message or social media
wholesale account or trade enquiry details
records of communications with us
website usage information collected through cookies and analytics tools.
We do not operate an online retail shop through our website and we do not collect payment card details through the website.
3. How we collect personal information
We may collect personal information when you:
visit or browse our website
submit an enquiry through our website
contact us by email, phone or social media
make a wholesale or trade enquiry
subscribe to updates or marketing communications, where available
interact with our Instagram account or other linked social media pages.
Where possible, we collect personal information directly from you.
4. Cookies and website analytics
Our website may use cookies and similar technologies to improve website functionality, understand website traffic and user behaviour, and support marketing or social media features.
Cookies are small files stored on your device when you visit a website. They may collect information such as your browser type, device type, pages visited, time spent on the site, referring website and general location data.
We may use cookies for:
website functionality
analytics and performance monitoring
remembering website preferences
understanding how visitors use our website
social media or embedded content features.
You can disable or manage cookies through your browser settings. However, some parts of the website may not function properly if cookies are disabled.
If we use third-party analytics, social media pixels or tracking technologies, those third parties may collect information in accordance with their own privacy policies. The OAIC has published guidance noting that tracking pixels and similar technologies may involve privacy obligations where personal information is collected or disclosed. OAIC.
5. Social media and third-party links
Our website may include links to third-party websites or social media platforms, including Instagram.
When you click on a social media link or interact with our social media content, the relevant platform may collect information about you in accordance with its own privacy policy and terms of use.
MR Whiskey is not responsible for the privacy practices of third-party websites, platforms or services. We recommend reviewing the privacy policies of any third-party sites you visit.
6. How we use personal information
We may use personal information to:
respond to enquiries
assess and manage wholesale or trade enquiries
communicate with customers, trade partners, venues, distributors or suppliers
provide information about MR Whiskey, our products, events or availability
manage our business operations
improve our website and customer experience
comply with legal, regulatory or licensing obligations
send marketing communications where we have consent or are otherwise permitted by law.
If we send marketing emails or messages, we will aim to comply with Australian spam laws, including requirements to have consent, identify ourselves as the sender and provide a way to unsubscribe. ACMA +1
7. Wholesale enquiries and alcohol-related matters
MR Whiskey may collect personal information from individuals or businesses who make wholesale, trade, venue, distribution or partnership enquiries.
This may include business contact details, liquor licence information, venue details, purchasing requirements and delivery information.
We may use this information to assess eligibility, respond to enquiries, manage wholesale supply arrangements and comply with legal or regulatory obligations relating to alcohol distribution and supply.
8. Disclosure of personal information
We may disclose personal information to:
service providers who help us operate our website, email, hosting, analytics or business systems
logistics, delivery or distribution partners, where relevant to wholesale supply
professional advisers, such as accountants, lawyers or insurers
government, regulatory or law enforcement bodies where required by law
social media or marketing service providers, where relevant to website or marketing activity.
We do not sell personal information.
9. Overseas disclosure
Some third-party platforms or service providers we use may store or process information outside Australia. This may include website hosting, analytics, email marketing, cloud storage or social media platforms.
Where practical, we take reasonable steps to ensure third-party providers handle personal information in a manner consistent with Australian privacy expectations.
10. Storage and security
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.
This may include secure systems, password protection, restricted access, reputable third-party service providers and reasonable administrative safeguards.
However, no method of online transmission or electronic storage is completely secure. You provide information to us at your own risk.
11. Accessing or correcting your information
You may request access to the personal information we hold about you, or ask us to correct it if it is inaccurate, incomplete or out of date.
To make a request, contact us using the details below.
We may need to verify your identity before responding. In some circumstances, we may refuse access or correction where permitted by law, but we will explain our reasons where appropriate.
12. Marketing communications
If you receive marketing communications from us, you can opt out at any time by using the unsubscribe link or contacting us directly.
We will take reasonable steps to action unsubscribe requests promptly.
13. Complaints
If you have a concern about how we have handled your personal information, please contact us first so we can try to resolve the issue.
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner.
14. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be published on our website with the revised “Last updated” date.
15. Contact us
For privacy-related questions, access or correction requests, or complaints, please contact:
MR Whiskey info@mrwhiskey.com.au
Mr. Whiskey
Copyright © 2026 Mr. Whiskey - All Rights Reserved.
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